Solo Brands, Inc. Class A Common Stock (DTC)

Competitors to Solo Brands, Inc. Class A Common Stock (DTC)

Cabela’s

Cabela’s caters to outdoor enthusiasts through a comprehensive selection of gear, apparel, and accessories, competing directly with Solo Brands’ outdoor lifestyle product offerings. Both companies aim to target a similar demographic of consumers who enjoy outdoor activities, but Cabela’s benefits from its established retail presence and brand recognition in the outdoor world. While Solo Brands focuses specifically on outdoor cooking and related products, Cabela’s broad assortment and established market presence give it an advantage in diverse product offerings.

Camp Chef

Camp Chef primarily focuses on outdoor cooking equipment, including grills, smokers, and cookware. This positions them in direct competition with Solo Brands’ outdoor cooking lines. While Camp Chef has a strong reputation for versatile and high-quality cooking appliances, Solo Brands offers a variety of outdoor lifestyle products beyond cooking, such as fire pits. However, Camp Chef's established customer base and innovation in outdoor cooking systems give it a competitive edge in attracting those particularly interested in gourmet outdoor cooking solutions.

Ooni

Ooni is notable for its portable outdoor pizza ovens, competing with Solo Brands in the outdoor cooking segment. Both companies appeal to outdoor cooking enthusiasts, with Solo Brands offering a diverse range of fire-related products such as fire pits. Ooni capitalizes on the growing trend of outdoor cooking by offering innovative and high-quality pizza ovens specifically designed for outdoor use. Although Solo Brands has a broader product selection, Ooni's specialization and strong marketing in the pizza oven niche give it a unique advantage in attracting dedicated cooking aficionados.

REI Co-op

REI Co-op competes with Solo Brands by offering a wide array of outdoor gear, including cooking equipment, apparel, and camping essentials. As a cooperative, REI creates a strong community around outdoor activities and values sustainability, which resonates deeply with outdoor enthusiasts. While Solo Brands focuses on specific product categories such as fire pits and outdoor cooking, REI's extensive product variety and loyal customer membership provide significant competition. However, Solo Brands might gain an edge by specializing in high-quality, innovative outdoor cooking products.

YETI Holdings, Inc. 

YETI Holdings, Inc. and Solo Brands, Inc. both operate in the outdoor and lifestyle products sector, specifically targeting consumers who value durability and performance in their gear. YETI specializes in premium coolers, drinkware, and accessories designed for outdoor enthusiasts, establishing a strong brand reputation among outdoor athletes and weekend adventurers. While Solo Brands focuses primarily on outdoor gear like fire pits and outdoor cooking products, YETI has a competitive edge due to its robust brand loyalty and wider distribution channels, positioning it as a leader in the premium outdoor products market.